If you’re building a website in today’s hyper saturated market, user experience is key. In fact, it can make or break a site and decide whether it’s going to survive or be cast into the pits of rejected website hell. That’s no exaggeration – studies show that 83 percent of people believe UX is essential.
If you want to make the best user interface possible, you need to look at how some of the best businesses in the world are doing it. By replicating winning elements, your site will have the best chance of attracting users.
Which Sites are the Right for User Experience?
If you’re hoping to develop a great site, it’s unwise to start without doing a lot of research first. You need to explore loads of websites in a variety of industries to see which ones have the best user experience. Some sites are famous for having great UX, with QuickBooks and Mural up there with some best-known examples. This is true across all industries and niches, whether it’s ecommerce or entertainment.
The online casino industry is another excellent place to look within the entertainment industry. Due to the fierce competition in the sector, UX is one tool that sites use to stand out from one another. They first aim to attract players through a free online casino bonus such as a deposit match or free spins to use on a certain slot game. But once players have been drawn to a site, they need a good reason to stay there.
Because online casinos are packed full of countless different games, it’s crucial that players can find what they are looking for quickly. UX design is key here, and everything needs to be arranged properly into different sections. Along with separate tabs for slots and table games, these categories can also have secondary tabs for different game genres to help players zone in on what they want to play more quickly.
The main takeaway you should get from this is that people don’t want to spend a lot of time searching on a website, and they need to be able to find what they are looking for with minimal effort. That’s something to bear in mind when you make your own web pages.
What are the Leading Tips for Improving User Experience?
The main lesson to take from the top websites in the world is that seamless navigation should be at the top of the agenda. In today’s world of instantly accessible content, people don’t have time to waste. They want to find what they are looking for without having to put in any effort, and it’s the job of the web designer to ensure that this is possible.
The best way to achieve this is to keep menus simple and use consistent labels throughout the site. Recognizable icons can work well too, as users can zone in on them quickly without having to read anything. Along with menus and tabs, you need to plan the visual hierarchy carefully. People’s attention will be drawn to different things, so you should try to do some market research to find out how your target audience interacts with the pages. Then, you can adjust things to prioritize the most important elements.
A page with great UX also tends to be clutter-free and only includes the most essential information. If you’re unsure, it’s a good idea to keep things basic initially, and then you can think about adding more detail later.
If you want to make websites that live long in people’s memory and keep them coming back for more, you need to have great UX. Learn from the best and implement their strategies on your own pages, and you’ll be on to a winning formula.
